Tag Archives: video

November 20, 2015


Tis the season for holiday videos with #AIRMILESSECRETSANTA

Secret Santa anxiety anyone? Well fear no more. Our 3 part series for Air Miles explores the joys of awkward gift giving – and how to avoid it. An amazing cast of characters , an all-star crew & one very dreaded encounter with the Stir-Fry King of Manitoba later, here’s what this holiday-infused #setlife looked like: And […]

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November 3, 2015


“Don’t go chasing cameras, don’t go chasing equipment. It’s a race to nowhere. Get as good as you can get with what you’ve got & stop obsessing about gear. Good people can make good stuff regardless of the camera.”

Julian Parkinson – a Halifax based filmmaker – has been part of the Notch community for the past 2+ years. It can be a unique twist to get the people so used to telling the stories of others’ to tell their own – but it can also be pretty darn beautiful. We asked Julian a few […]

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August 12, 2015

air transat expat expert

5 crews + 5 European cities

 Our latest project with AirTransat took us to 5 European cities with 5 different local crews, introducing us to 5 Canadian expats and exploring their favourite local spots.  From some #setlife in Prague… …all the way to that garden in Porto; From cheersin’ in Budapest… …to capturing that Tuscan sun; …These Canadian expats took us […]

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August 10, 2015

What we're watching

What we’re watching – July 2015

What’s been catching our eyes over at Notch this month? Scalable (& interesting!) ways of creating content, a new movie trailer & some good times in space. Check out below for why these things stuck out to us – and why you should check em out for yourself: Floating along the Milky Way: https://youtu.be/3BHDUhX68hs The […]

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April 8, 2015

Ian's Picks

What We’re Watching – March 2015

There’s no shortage of watchable content. Within our office alone we probably share at least 5-10 videos amongst ourselves every day. So what’s getting us inspired? Our own Ian Buck shares the what caught his eye this month (and what brands can takeaway from these spots): Live Video apps From Meerkat to Periscope and additional […]

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March 24, 2015


“Be nice to everyone. Seriously. It takes a team to make a video amazing so don’t lose sight of that.”

Each month we feature a new crew from our community of creators. This month Andrew from Bigger Boat Productions takes the stage and let’s us know how he got started in video and where he sees it going.   What do you do? Bigger Boat Productions is video production company specializing in high quality videos. […]

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February 24, 2015

Filip 1 Thing I Learned

“Be prepared, keep it simple and use examples that are easily relatable”

Every shoot is different and presents its own set of unique challenges. Whether you’re shooting underwater for the first time, pill lighting a massive hockey rink or interviewing someone who’s simply not good on camera, this there’s always a lesson to be learned. So, mind we wanted to give our creative community the opportunity to […]

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February 17, 2015


“Last minute adjustments are just part of this industry – it’s an ever evolving process”

We recently produced a 3 vignette series for Cadillac Fairview’s #MakeItSpecial Valentine’s Day campaign. We used our online marketplace to connect with Adam Rathwell of Frame Farm Media and brought him on as DP for the whole production. We first met Adam during the production of our #AirMilesStories video and were eager to work with […]

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February 2, 2015


Milos Raonic Swaps out Court for Canvas in our latest Production

Our latest production with Canada Goose saw tennis player Milos Raonic put a whole new meaning on target practice. Check out the final spot here: Such a fun project with such a great team! Huge shout out to everyone involved: Client: Carrie Baker, approved Canada Goose Producer: Ayehsa Basi Director/Producer: Ian Buck 1st AD: Dylan […]

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January 27, 2015

how much 1

How Much did that Video Cost? By Derrick Peachey, Filmmaker

“How much does a video cost?” is the most common question we get. So, approved we’ve asked video creators to identify a video they like & let us know what they thought it would cost to produce. The only catch: IT’S NOT THEIR VIDEO (so all posts are merely an estimate by each video creator […]

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